Fuck - the ultimate legal SSRN paper

Ok, so I am a bit obsessed with SSRN ratings. What does it take to have a succesful paper on SSRN? My most popular paper has only 108 downloads. Now witness Fuck by Christopher Fairman (3203 downloads and counting). Yes, this is a paper about the legal implications of the F word. The abstract says:

This Article is as simple and provocative as its title suggests: it explores the legal implications of the word fuck. The intersection of the word fuck and the law is examined in four major areas: First Amendment, broadcast regulation, sexual harassment, and education. The legal implications from the use of fuck vary greatly with the context. To fully understand the legal power of fuck, the nonlegal sources of its power are tapped. Drawing upon the research of etymologists, linguists, lexicographers, psychoanalysts, and other social scientists, the visceral reaction to fuck can be explained by cultural taboo. Fuck is a taboo word. The taboo is so strong that it compels many to engage in self-censorship. This process of silence then enables small segments of the population to manipulate our rights under the guise of reflecting a greater community. Taboo is then institutionalized through law, yet at the same time is in tension with other identifiable legal rights. Understanding this relationship between law and taboo ultimately yields fuck jurisprudence.

Provocative? Gimmicky? You decide. Now I'm off to research scatological legal references.